Wednesday, March 10, 2010

Lindsay Lohan Sues Over E*Trade Ad

Lindsay Lohan

Disgraced, one-time actress and Kabbalah cult member, Linday Lohan, has filed a $100,000,000 lawsuit against online brokerage, E*Trade, claiming they used her image and likeness without permission to defame her.

The ad features a toddler named “Lindsay” who is a "milkaholic." Lindsay Lohan is no longer known for acting, but for being an alcoholic and drug abuser. She is apparently contending the ad exploited her image as a wino.

There was no invasion of privacy, the similarities are not distinct enough and she overestimates her fading fame, hanging on to the deluded belief, everyone knows her by just one name "Lindsay."

How are they going to credibly prove her name is worth $100,000,000 when no one in Hollywood wants to even hire her. Furthermore, Lindsay is a very common name and the ad was done in jest, in the vein, pardon the pun, of a parody. Satire cases are tricky.

Just because she's blown all her money, on well, blow, doesn't mean she should try to score a payday off a vague, satirical commercial. This case will not be easy to prove and the lawsuit shall not exempt her from public jokes, due to the content of the commercial.

Lindsay Lohan sues over "milkaholic" E*Trade ad

Tue Mar 9, 2010 12:41pm EST - NEW YORK (Reuters Life!) - The actress Lindsay Lohan has sued E*Trade Financial Corp for $100 million, saying a "milkaholic" baby girl who appeared in a recent commercial was modeled after her.

Lohan alleged that online brokerage's use in the ad the girl, also named Lindsay, improperly invoked her "likeness, name, characterization, and personality" without permission, violating her right of privacy.

In her lawsuit filed Monday in a Nassau County, New York state court, the 23-year-old actress sought $50 million of compensatory damages and $50 million of exemplary damages. She also demanded that E*Trade stop running the ad and turn over all copies to her...

"Lindsay" was in 2008 the 380th most popular name for newborn American girls, according to the U.S. Social Security Administration. That was down from 241th in 2004, when Lohan's popular film "Mean Girls" was released.

The E*Trade case is Lohan v. E*Trade Securities LLC, New York State Supreme Court, Nassau County, No. 004579/2010.